Let’s assume you want to start an ecommerce website, and you intend to sell a lot of products, well you’ll need exceptional product pages. Shoppers can be a tough nut to crack when you cannot interact with them. Your page, your photos and your website are the primary negotiators in this deal. In other words, you need to give some thought before you design your product pages, and pay attention to all of the small details to truly tap into its prolific potential. Here are some tips that will help you create an incredible product page for your ecommerce website. [Read more…]
The great folks from SiteGroud are offering huge sale specially spookiest day of the year – Halloween with up to 70% discount on shared hosting prices.
As you already know we are their happy customer too, so we are more than glad to share with you the great news.
SiteGroung Halloween Sale
If you one of their many happy customers you will have the great opportunity to grab some of their promo banners and use it in your site. Just go the affiliate section in your account page and grab some of the amazing Halloween banners. But hurry up, because the promotion will last 3 days – Friday (Oct 31st), Saturday (Nov 1st) and Sunday (Nov 2nd).
If, for some reason, you are not their customer yet, not it’s the perfect time to change that!
And don’t forget – trick or treat 🙂
Our technical colleagues at Clef got in touch with us and we finally managed to publish the interview with them. Clef is a wonderful product that enables two-factor integration with your WordPress website, and is also available for all of you hosted with our friends on a SiteGround Managed WordPress Hosting.
Tell us a bit about yourself and how did you get involved with WordPress?
Hi everyone! My name is Jesse and I’m one of the founders and the head of product at Clef. Essentially, that means that I get to talk to our users every day and lead development on all things you interact with. It’s awesome. Before Clef, I was in school at Pomona College, but I dropped out after two-years to focus full time on killing passwords.
The first time I used WordPress was in my junior year of high school. We had a newspaper, but one of my friends and I wanted something that students could actually interact with in a real-time way. We decided to create a blog, and I decided to run it on WordPress. We eventually grew to having ~7 writers and I was super impressed with how easy it was to manage everyone and everything with WordPress. Pretty great introduction. I used WordPress on-and-off after that to build websites and when we started Clef I knew it was the first platform we had to build for.
How was the Clef idea born – what were you struggling with prior to building Clef?
Clef actually came out of a bunch of work that our CEO, Brennen, did. Back in 2011, he was working at Adobe on their Strategic Alliances team right after Steve Jobs wrote the letter that killed flash on the iPhone. Since companies like Adobe used flash to identify users for partner advertising, he was part of a team that was tasked with figuring out new ways to identify users on mobile devices. Around that time, LinkedIn had, what was at the time, the largest password breach ever (an event we think of as the beginning of the “era of breaches”). Brennen saw the juxtaposition of the failure of passwords with all the work he was doing on mobile identity, and realized that our phones could do a *much* better job of identifying us (both security and usability-wise) than the username and password infrastructure. He went back to school at Pomona, started working with a professor studying security through usability, and wrote a thesis on phone-based identification. Eventually, he recruited Mark (our CTO) and I to join the project and we turned his thesis into Clef. A year later, we moved up to the Bay Area and launched the product.
If you were to explain to a blogger or a non-technical user Clef, what would be the key selling point (in a sentence or two)?
Going to break the rules and do two selling points here: security and usability. With Clef, you never have to remember passwords for your WordPress sites again *and* every site is protected by two-factor authentication that will keep you safe from all the brute-force breaches you’re hearing about in the news.
Are there any hosting restrictions or limitations, for example is it applicable for shared hosting customers, too?
Nope! Clef will work on any WordPress site out there (and if you have any issues, just email us at firstname.lastname@example.org and we’ll get the problem resolved ASAP).
How about the more technical users? What is the complete flow of Clef, do you store any sensitive information on your servers?
Clef wraps a technology called public-key cryptography. Developers have been using public-key cryptography to identify themselves for the last 20 years (every time you push code to Github or SSH into a server, you’re almost certainly using it). In our architecture, the “private keys” (the valuable credential information) are generated, encrypted, and stored on the phone — they never leave. The only things we store are the “public keys,” which are used to verify your identity, but can’t be used to impersonate you. Even if all of them were exposed, an attacker would be no closer to logging in as you. This distributed architecture eliminates all of the attacks we commonly see against passwords and makes the economics of compromising users much less viable for attackers. Rather than being able to hack a database and get millions of passwords (which they could sell for a fraction of a cent each), they’d have to target every user individually.
How safe is that second step verification process in practice, relying on a separate device?
Very. The great thing about our second-factor (the PIN) is that the only way it’s vulnerable is if an attacker already has your device. If you ever lose your phone, you can just go online and deactivate to render it useless for logging in with Clef — in the meantime, your PIN protects you from an attacker trying to impersonate you.
What are the future plans for Clef? Would you follow the freemium model, or switch to paid packages for all of your plans?
Clef will always be free for WordPress users and sites — we all love the community so much and think that it’s really important to increase the default level of security for new WordPress users. Limiting that goes against our values.
In the next year, we’re going to be expanding our platform beyond one-click installations like WordPress and into more consumer-facing login pages like the ones you use every day (think financial and health online services). We’ll be building our the necessary APIs, documentation, and developer tools to make custom integrations really easy and then working with early stage companies to offer low-cost, super usable two-factor authentication. If you’re reading this and that perks your interest, shoot me an email at email@example.com.
Anything else that you’d like to share with our readers?
For the end of the summer season we’re launching our largest giveaway so far – free website!
We have 3 open positions for free WordPress websites from our Small Package. Feel free to apply for a website over the next 7 days and we will pick 3 applicants and build their websites for free, including the features on our Packages page.
That’s our present for 3 customers for the 4.0 release of WordPress, and we would be happy to bump up the number of WordPress websites out there.
We will announce the winners on September 15th. Volunteering organizations and charity websites would get a priority, and the rest would be picked randomly from the pool of candidates.
Contact us with your free website request and add the “Premium WordPress Support – Summer Promo” in your message, together with your website details. We will provide you with a free hosting and a domain name for the first year in addition to your website.
Note: Applications for larger websites that don’t fit into our Small Package plan would likely be disqualified.
The ease with which one can start a blog using WordPress means that more and more blogs are coming up, many of them in your content niche. Competition for blog readership will continue to grow. You therefore need to follow certain rules and tactics to ensure that your blog site gains and maintains popularity on the web. Below are some of the many secrets to successful WordPress blogging.
1. Good use of the Comment System
WordPress comments system offers a fast and secure way to interact with your readers. Although spamming through the comments section becomes an issue immediately your blog site grows, there are tools that offer a sufficient level of spam filtering. For example, the Akismet plugin makes it possible to automatically filter and disallow Spam comments.
2. Choose the Best Theme
There are thousands of WordPress themes to choose from. These themes range from free to premium themes. You can start with very basic free themes and switch to a premium WordPress theme as your blog grows.
The question of how a premium theme will help always arises. The real advantages of going premium will be revealed as your site will be transformed into an unstoppable Content Marketing tool. Many premium themes are always clean, fast and well coded. These are the basic qualities that Google recommends for any website. You will therefore enjoy massive traffic to your site and that is what every blogger would like.
3. Use WordPress Post Tags and Use them Wisely
Post tags allow authors to recommend other similar posts to the reader depending on what they are currently reading. This is simply done by grouping your posts so that you can maintain traffic once a visitor comes on board. Tags also enable you to show many posts on the homepage of your WordPress blog so as to capture the reader’s attention.
4. Add Interesting Graphics to Blog Posts
Adding images and video content to a post allows you to put a break in a long WordPress blog post so as to break the usual monotony of scrolling through textual content. This encourages the readers to read on due to the simplicity of the post structure.
5. Adding and inviting users
It is easy to add and invite users with different levels of rights and privileges to your blog. The control of user privileges that WordPress offers with regard to the content authoring can be used to give certain readers the ability to post blog posts. This means that your blog site will remain active even when you have little time to write.
These are just a few of the many ways that you can transform your WordPress blog site into a success story. As always, feel free to share more through our comments section.